{"id":81464,"date":"2026-08-13T08:58:08","date_gmt":"2026-08-13T08:58:08","guid":{"rendered":"https:\/\/casinobeats.com\/se\/?p=81464"},"modified":"2026-08-13T08:58:17","modified_gmt":"2026-08-13T08:58:17","slug":"lazio-avslutar-sponsoravtal-med-polymarket-efter-blockering","status":"publish","type":"post","link":"https:\/\/casinobeats.com\/se\/2026\/08\/13\/lazio-avslutar-sponsoravtal-med-polymarket-efter-blockering\/","title":{"rendered":"Lazio avslutar sponsoravtal med Polymarket efter blockering"},"content":{"rendered":"\n

Serie A-klubben Lazio och prognosmarknadsplattformen Polymarket har gemensamt beslutat att avsluta sitt sponsoravtal i f\u00f6rtid. Beskedet kommer efter att italienska myndigheter blockerat plattformen i landet.<\/p>\n\n\n\n

Avtalet presenterades i april och skulle l\u00f6pa till och med s\u00e4songen 2027\/28. Trots upps\u00e4gningen ska Polymarket betala hela den ers\u00e4ttning som avtalats f\u00f6r s\u00e4songen 2026\/27.<\/p>\n\n\n\n

Nya regler ligger bakom upps\u00e4gningen<\/h2>\n\n\n\n

I ett\u00a0officiellt uttalande<\/a>\u00a0skriver Lazio att avtalet avslutas genom en gemensam \u00f6verenskommelse. Klubben h\u00e4nvisar till nya \u00e5tg\u00e4rder fr\u00e5n ber\u00f6rda myndigheter som har p\u00e5verkat det regelverk som samarbetet omfattades av.<\/p>\n\n\n\n

Parterna beskriver uppg\u00f6relsen som en gemensam l\u00f6sning som tar h\u00e4nsyn till b\u00e5da sidors intressen. Lazio g\u00e5r d\u00e4remot inte n\u00e4rmare in p\u00e5 vilka enskilda myndighetsbeslut som varit avg\u00f6rande.<\/p>\n\n\n\n

Beskedet f\u00f6ljer p\u00e5 att Italiens tull- och monopolmyndighet, Agenzia delle Dogane e dei Monopoli (ADM), den 10 juli f\u00f6rde upp Polymarket p\u00e5 sin lista \u00f6ver blockerade spelsajter. Plattformen blev d\u00e4refter otillg\u00e4nglig f\u00f6r italienska anv\u00e4ndare den 27 juli.<\/p>\n\n\n\n

Sponsoravtalet var v\u00e4rt \u00f6ver 22 miljoner dollar<\/h2>\n\n\n\n

Lazio presenterade Polymarket som ny huvudsponsor i april 2026. Plattformen fick \u00e4ven rollen som klubbens \u201dFan Intelligence & Digital Insight Partner\u201d.<\/p>\n\n\n\n

Samarbetet uppgavs vara v\u00e4rt \u00f6ver 22 miljoner dollar, motsvarande omkring 210 miljoner kronor. D\u00e4rut\u00f6ver kunde ytterligare ers\u00e4ttning betalas ut genom bonusar kopplade till sportsliga resultat och aktivering av partnerskapet.<\/p>\n\n\n\n

Avtalet var ursprungligen t\u00e4nkt att l\u00f6pa \u00f6ver s\u00e4songerna 2026\/27 och 2027\/28. Som en del av uppg\u00f6relsen ska Polymarket nu betala hela det kontrakterade beloppet f\u00f6r den f\u00f6rsta s\u00e4songen, trots att samarbetet avslutas innan dess slut.<\/p>\n\n\n\n

Hur den \u00e5terst\u00e5ende delen av avtalet hanteras framg\u00e5r inte av Lazios uttalande.<\/p>\n\n\n\n

Europeiska myndigheter granskar prognosmarknader<\/h2>\n\n\n\n

P\u00e5 Polymarket kan anv\u00e4ndare handla kontrakt vars v\u00e4rde styrs av utfallet i framtida h\u00e4ndelser. Marknaderna omfattar bland annat sport, politik, ekonomi och underh\u00e5llning.<\/p>\n\n\n\n

Uppl\u00e4gget skiljer sig fr\u00e5n traditionell betting p\u00e5 n\u00e4tet<\/a>, men flera europeiska myndigheter anser att prognosmarknader i praktiken utg\u00f6r spel om pengar. Plattformar som saknar en nationell spellicens riskerar d\u00e4rf\u00f6r att blockeras.<\/p>\n\n\n\n

I juni inledde spelmyndigheter fr\u00e5n nio europeiska l\u00e4nder ett gemensamt arbete mot olicensierade prognosmarknader<\/a>. Initiativet omfattar bland annat Italien, Frankrike, Spanien, Tyskland, Belgien och Nederl\u00e4nderna.<\/p>\n\n\n\n

Myndigheterna har lyft risker kopplade till bristande \u00e5lderskontroller, avsaknad av obligatoriska spelgr\u00e4nser och begr\u00e4nsat konsumentskydd. Idrottsklubbar och f\u00f6rbund har ocks\u00e5 uppmanats att kontrollera den r\u00e4ttsliga statusen f\u00f6r prognosmarknadsf\u00f6retag innan kommersiella avtal ing\u00e5s.<\/p>\n\n\n\n

Nytt samarbete kan bli m\u00f6jligt i framtiden<\/h2>\n\n\n\n

\u00c4ven om sponsoravtalet nu avslutas uppger Lazio och Polymarket att relationen mellan parterna \u00e4r fortsatt god. De planerar att h\u00e5lla dialogen \u00f6ppen och kan \u00f6verv\u00e4ga ett nytt samarbete om det italienska regelverket f\u00f6r\u00e4ndras.<\/p>\n\n\n\n

Italien har sedan 2018 ett omfattande f\u00f6rbud mot reklam och sponsring fr\u00e5n spelbolag genom den s\u00e5 kallade\u00a0Decreto Dignit\u00e0<\/em>. Den italienska fotbollsfederationen FIGC har tidigare kritiserat f\u00f6rbudet och menar att det har minskat klubbarnas sponsorint\u00e4kter utan att effektivt begr\u00e4nsa det illegala spelandet.<\/p>\n","protected":false},"excerpt":{"rendered":"

Serie A-klubben Lazio och prognosmarknadsplattformen Polymarket har gemensamt beslutat att avsluta sitt sponsoravtal i f\u00f6rtid. Beskedet kommer efter att italienska myndigheter blockerat plattformen i landet. Avtalet presenterades i april och skulle l\u00f6pa till och med s\u00e4songen 2027\/28. Trots upps\u00e4gningen ska Polymarket betala hela den ers\u00e4ttning som avtalats f\u00f6r s\u00e4songen 2026\/27. Nya regler ligger bakom upps\u00e4gningen […]<\/p>\n","protected":false},"author":117,"featured_media":81465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[115,120],"tags":[],"class_list":["post-81464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nyheter","category-online"],"acf":[],"yoast_head":"\nLazio avslutar avtal med Polymarket efter italienskt stopp<\/title>\n<meta name=\"description\" content=\"Efter Italiens blockering av Polymarket avslutar Lazio sponsoravtalet i f\u00f6rtid. 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