Brazil flag

Xtremepush has agreed a collaboration with platform provider Weebet to enhance its offering for partners in the Brazilian market.

The duo are seeking to elevate the betting experience for players in the emerging Brazilian market, as the igaming scene continues to evolve in the region.

Through the link up, Weebet is looking to further tap into personalised messaging and notification technologies for Brazilian operators through Xtremepush’s techstack.

Guilherme Di Lucca, Head of Marketing at Weebet, commented: “This partnership highlights our commitment to empowering iGaming operators with the tools possible to increase player engagement and contribute to growth. The engagement capabilities that emerge from Xtremepush will certainly offer unparalleled resources to bettors across Brazil.”

The initiative focuses on ‘simplifying communication and, simultaneously, meaningful interactions’ with operator user bases through Xtremepush’s engagement, gamification and AI tools.

Álvaro Camargo, Country Manager Brazil at Xtremepush, added on the deal: “It is impossible to offer our solution to operators, in a comprehensive manner, without the support of the platforms. 

“Our partnership with a platform, with the characteristics that we found in Weebet, is a significant step towards achieving our objectives in the Brazilian iGaming scene.”