Online gaming insurance platform RISQ has announced a new deal alongside online and retail gaming content developer Mutuel Play, as part of which RISQ is to roll out its jackpot solutions across its suite of products.
As a result of the partnership Mutuel Play is striving to achieve flexibility to construct jackpot offerings, that will give them the edge in a competitive sector.
Julian Borg-Barthet, director of business development of RISQ, commented on the partnership: “Mutuel Play came to RISQ to support their ambitions, and it’s incredible to see where they’re going with the Bingo Millions brand.
“Adding life-changing jackpots to bingo needs to be done in a way that takes a step back from the traditional approach, and combining this with a lottery approach opens the possibilities to have a niche offering in this sector. In addition, their dedication to setting aside a portion of their profits to charity is great to see in any industry”.
Among the products that RISQ is to back it Mutuel’s Bingo Millions, which utilises a multiplayer fixed odds format that gives players the chances to win prizes up to £25m, with its lottery combination striving to increase acquisition and retention.
Rhys Owen, CEO of Mutuel Play, explained: “We’ve been working hard on the Bingo Millions game for quite some time, and really feel it offers operators and players something different with lots of different marketing angles.
“It will be our flagship product for 2019 and my hope is to not just distribute the game digitally in the UK, but hopefully in the coming years, in retail outlets like bingo clubs throughout the UK and beyond.
“We have an exciting pipeline of additional variants launching around the Bingo Millions brand later this year to cater for different types of players, which all link to the same jackpot framework.
“Additionally, we’re looking to give 10 per cent of game profits to charity, giving our operators a new marketing approach with lottery players, and we were really keen to be involved in a game that gives something back.
“Partnering with RISQ was an easy decision for us to make. The flexibility that their platform offers gives us a chance to scale and tailor jackpots in an endless amount of ways.
“We are delighted to announce this deal, and are confident that RISQ will help us continue to deliver innovative and interesting content in the bingo, keno, lottery and soft casino sector.”
