Soft2Bet has published robust financial results for 2023, with the B2B sportsbook and casino provider claiming an “incredible year”.
Attributing the strong results to continuous expansion across regulated markets and its latest gamification innovation, the Motivational Engineering Gamification Application, the firm achieved audited growth of 46 per cent across B2B and B2C operations to boost its revenue.
This performance allowed the company to gain a 207 per cent increase in EBITDA when compared to the previous year’s figures.
Moreover, Soft2Bet saw a revenue increase of 300 per cent in 2023 across its sports betting solutions, combined with a geographical diversification with newly-acquired licences in Sweden, Greece, Romania and Italy.
Uri Poliavich, CEO and founder of Soft2Bet, commented: “With our MEGA solutions and ambitious expansion strategy, 2023 was an incredible year for our family at Soft2Bet. I have no doubt we’ll continue to see strong growth in 2024 as we innovate our gamification engine.
“We are already developing partnerships with new and old friends, expanding into North America, and delivering more game-changing solutions for our partners this year.”
MEGA is a tool that takes popular mobile games across both Android and iOS markets and combines their APIs with MEGA technology to create real-money gambling titles using the original game’s themes and mechanics.
The innovation helped Soft2Bet gain a 60 per cent increase in GGR, as well as 70 per cent higher player engagement and average revenue per user for the company’s partners.
Looking ahead to 2024, the provider has outlined plans for further expansion in Europe and North America, with New Jersey, Portugal, Canada and Mexico all under the company’s radar.
Poliavich recently spoke with CasinoBeats about MEGA and its impact on the company’s growth ambitions, explaining how the solution “helps a lot when facing the limits of local markets”.
