Casino platform provider SkillOnNet has announced the launch of its latest online white label offering, debuting the Prime Gaming operated “challenger brand” LuckyMeSlots.co.uk.
Focusing on players aged 30 and above in the UK, German and Nordic markets, the vacation themed offering aims to give users “a fun and friendly online casino environment with unrivalled customer support”.
Michael Golembo, sales and marketing director at SkillOnNet, stated: “This launch with Prime Gaming strengthens SkillOnNet’s position as the go-to platform partner for new online casino sites.
“LuckyMeSlots is the latest in a long line of fresh and exciting casino brands to enter the market using our award-winning technology, following in the successful footsteps of AhtiGames and Cozino.com.
“We have built a formidable reputation for powering the hottest brands in Europe like PlayOJO and DrueckGlueck, and operators want to leverage this experience and expertise.”
Amongst the features implemented into LuckMeSlots is a search filter aimed at aiding players in finding their favourite slot titles and table games, streamlined registration software and a powerful back office including CRM tools and a unique casino marketing engine.
A Prime Gaming spokesman added: “The SkillOnNet platform has made great progress in the past two years, and we have experienced success with our Mega Casino and Simba Games, which are also powered by its technology.
“The casino software looks great both on mobile and desktop, and it has huge selection of video slot and live casino games from the all leading casino game providers. It offers attractive bonus features that players love, daily tournaments, and quick cash outs.
“Most importantly it always feels like it is being developed and constantly improved, which means the experience our players receive keeps getting better and better.”
Amongst the online content developers featured on LuckMeSlots is Yggdrasil Gaming, NetEnt and Microgaming, with the site complete with in excess of 1,200 slots, table and live dealer games thus far.