Nolimit City continues expansion strategies with Softgamings deal

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Casino platform and game developer Nolimit City has continued its expansion strategies, which has seen a series of agreements made alongside a variety of organisations in recent times, by inking a fresh deal with igaming developer SoftGamings.

Stockholm headquartered Nolimit is to join the “extensive supplier library” offered by the organisation, who amongst its operation offers clients turnkey and white label casino solutions.

It is stated that as a result of the new deal a number of doors to multiple emerging markets are to be opened for Nolimit, “thanks to the extensive reach by the established aggregator and platform”.

Throughout the year Nolimit has stressed that part of its strategy has been “to take an open and embracive approach in collaborating with reputable re-sellers, that hold a high standard in representing premium suppliers”.

Malcolm Mizzi, head of sales at Nolimit City, stated: “The goal remains to expand our reach [and] prove that Nolimit is the next big player in the industry.

“We’re always happy to make new friends, and this marks yet another great relationship to celebrate. SoftGamings have a lot going for them, and we are keen to be part of their illustrious portfolio of partners.”

Softgamings states this latest deal is the next step in an over ten year journey thus far, with improvements seeing “a strong independent turnkey platform that offers more than 3000+ games”.

Aiming to deliver sustained and continued success, the organisation is to have full access to Nolimit’s growing portfolio including classic titles, such as Wixx, Hot Nudge and Casino Win Spin, along with all other premium titles by the supplier.

Irina Sazonova, director of partnerships for SoftGamings, added:“We are glad to announce our partnership with Nolimit City. The most fascinating thing about Nolimit includes its high-end portfolio, that contains cutting-edge solutions and products.

“Nolimit already has strong footings in the industry, and it keeps improving to provide players with best gaming experience. It is a delight to have an innovative provider like Nolimit in our portfolio.”