iSoftBet is set to make its 150-strong games portfolio available to international iGaming operator GML Interactive (Stoiximan and Betano) after penning a new content aggregation deal.
As part of the agreement, iSoftBet’s proprietary slots and table games portfolio and Game Aggregation Platform (GAP) will be accessible to Stoiximan and Betano. It is set to include iSoftBet’s most popular games, including Hot Spin, The Dalai Panda, and latest blockbuster release Book of Immortals.
Michael Probert, Chief Commercial Officer at iSoftBet, said: “Stoiximan is one of South Eastern Europe’s leading operators and we’re delighted to partner with them across both our GAP platform and our leading proprietary content.
“They operate in several rapidly emerging markets and this is a fantastic opportunity to both extend and further enhance our presence across a wide variety of regulated territories.”
John Kalamvokis, head of casino at GML Interactive, added: “iSoftBet is well-known for producing best-performing games and generating significant revenues for its customers via its own games and its GAP platform. We are delighted to be partnering with them and look forward to a prosperous working relationship and growth across our markets.”
The Greek operator can take advantage of the number of advanced marketing and real-time gamification tools as part of the GAP agreement including iSoftBet’s latest innovation ‘In-Game’.
The In-Game tools will give operators the chance to roll out new customer engagement features which are hoped to enhance retention rates and player experience.
The features include jackpots, leader-boards based on achievements or points, or rewards in the form of cash bonuses or free rounds, symbol-based promotions across not only all iSoftBet games, but also more than 3,000 game titles available via iSoftBet’s GAP.