Online lotto betting operator Lottoland has launched its latest scratchcard in partnership with the British Red Cross.

The digital scratchcard will be available to play on the Lottoland UK website and has a top prize of £50,000 with 20p of every £1 stake going directly to the charity.

Anna Lovell, head of corporate partnerships at the British Red Cross, said: “We are delighted to be launching this digital scratch card with Lottoland. Their support alongside all our partners means we can continue our vital work to reach and protect the most vulnerable people during times of crisis.”

Launched in 2013, Lottoland has grown to become a prominent online lotto betting provider which allows players to bet on the outcome of lotteries from around the world.

Lottoland CEO, Nigel Birrell, added: “The British Red Cross is such an important charity and we are really proud to be able to launch a scratchcard in support of this great cause, and the work that they do.

“As a business, we are always looking for ways to offer our customers more choice through our games and lotto product. This scratchcard is something we are delighted to be offering, by providing an option for those who want to play for a chance to win, as well as supporting a good cause.”

For over 150 years, the British Red Cross has been responding to conflicts, natural disasters and individual emergencies, in the UK and around the world. They enable vulnerable people in the UK and abroad to prepare for and withstand emergencies in their own communities.