NetEnt has added further depth to its deepening US footprint after entering into a distribution deal with Wind Creek Hospitality’s expanded online offering.
Growing its reach across Pennsylvanian igaming as a result of the collaboration, it follows the latter adding RMG options to its existing social offering last month. Wind Creek Casino’s online gaming platform is powered by B2B real money and social casino gaming platform Pala Interactive.
Ken Rohman, chief marketing officer at Wind Creek Hospitality, stated: “It’s an exciting time to be adding igaming to our offering in Pennsylvania’s online arena, and with NetEnt’s portfolio of market favourite casino games we are in a strong position to quickly gain market share.
“We look forward to working with their knowledgeable team to build on our offering and deliver a first-rate online experience to our players.”
As a result of the agreement, the land-based operator can now offer the supplier’s casino content to online audiences, including its range of table games and what is hailed as a “local top performer” in Divine Fortune.
The partnership further increases NetEnt’s market share in Pennsylvania, a region the developer says has proved to be a major success with consistent quarterly growth, following its initial launch in the region in July 2019.
“It’s a major achievement to be supporting Wind Creek in its online journey,” says Brian Kraft, NetEnt vice president of commercial in the Americas. “The deal underlines our status as a go-to supplier in Pennsylvania both with established operators and emerging brands.
“Given the strong performance of our content with local players, this partnership will no doubt see Wind Creek make a big impact in the online landscape.”
This latest US deal for NetEnt follows the group making its entry into West Virginia last week after linking-up with igaming and sports betting operator BetMGM.
The MGM Resorts International and GVC Holdings joint venture recently added igaming to its ongoing partnership with The Greenbrier in West Virginia, after the Mountain State opened up its virtual doors to online casino on July 15.