1X2 Network partners with BoyleSports to launch content

1X2 Network has put pen to paper as it links up with online sportsbook and casino BoyleSports in a deal that will see it provide its titles.

1X2 Network has put pen to paper as it links up with online sportsbook and casino BoyleSports in a deal that will see it provide its portfolio of content. 

Under the terms of the agreement, players at BoyleSports will be able to access slots and table games from the provider’s 1X2gaming and Iron Dog Studio brands for the first time, including titles Megaways Jack, Battle Maidens Cleopatra and Western Wilds. 

“We’re very pleased to be going live with BoyleSports through the Relax platform,” noted Rory Kimber, account manager and marketing director at 1X2 Network. “Their customer base is very well suited to our portfolio of content and Branded Megaways is sure to be a monumental success considering the strength of the BoyleSports brand.

“The process has been smooth and fast, and we’re absolutely delighted to be working with Steve and his team going forward.”

The integration, which has been facilitated by Relax Gaming, allows BoyleSports to add content to its online casino game portfolio. Each game has been designed to deliver a “fun and entertaining experience through striking visuals and authentic sound”.

The deal with BoyleSports also includes one of 1X2 Network’s Branded Megaways slots, which will allow the operator to quickly and cost-effectively launch its own Megaways title. 

Steve Payne, Commercial Director at BoyleSports, added: “1X2 Network have been in our plans for a long period as we looked to expand our content offering. Branded Megaway in particular offers us a great opportunity to leverage our brand and put it front and centre in front of customers.

“We’re confident that the branded title, alongside Megaway Jack, Battle Maidens Cleopatra and Western Wilds, will be key successes in a long collaboration.”

The developer’s titles have been certified for launch in key jurisdictions such as the UK, Isle of Man, Malta, Gibraltar, Sweden, Spain, Italy, Colombia and most recently Greece, with more due in the coming months.

This deal follows 1X2 Network launching its full suites of games into the newly regulated Greek market following approval by the Hellenic Gaming Commission.