Pariplay is to deliver its proprietary games portfolio and Fusion content via Pragmatic Solutions’ platform, as the firm looks to continue the implementation of its regulated market growth strategy.
Following a successful integration, the Aspire Global aggregator and content provider’s content suite is now available to Pragmatic Solutions’ operator network.
The deal includes over 12,000 games from over 100 third-party suppliers, as well as Pariplay’s own library of more than 120 slots.
Furthermore, Pragmatic Solutions’ partners will also have access to Pariplay’s engagement tools, which have been designed to increase retention and engagement levels.
Ashley Lang, CEO at Pragmatic Solutions, noted: “Pariplay’s content portfolio is one of the most substantial in the industry and coupled with their engagement tools, we have significantly boosted our platform offering to the benefit of our operator partners.”
This partnership is the latest in a string of deals for Pariplay as it looks to significantly expand its reach in regulated markets on a global scale.
This latest deal follows prior distribution deals alongside The Mill Adventure, Neobiz, BetPlay, Caleta Gaming, and Boss Gaming Solutions. The supplier was also recently granted a full igaming supplier licence in West Virginia.
“We continue to implement our growth strategy in regulated markets and this deal with Pragmatic Solutions will see our content reach new audiences across a number of jurisdictions,” Andrew Maclean, VP of Sales at Pariplay, said of the firm’s latest agreement.
“Our Fusion offering provides a unified single approach to content distribution, focusing on delivering greater efficiency and exceptional ROI for operators.”