Okto has enhanced its footprint in the UK as it links-up with Merkur Slots and Bingo brands, which will see its wallet solution become available in 200 venues throughout the country.
The first implementations will see Okto integrated with the existing in-venue cashless infrastructure via the GeWeTe hub at the Merkur Bingo Hall in Cricklewood, North London, and the Merkur Slots high street gaming centre in Shepherds Bush, West London.
“Our goal as a Group is to strive to be the very best in everything that we do,” explained Sacha Blouda, general manger at Merkur UK
“As well as the obvious criteria such as the best venues, people, and machines it also means providing our customers with the best experience and the best choice of options to play and to pay.
“Everything is led by our players – delivering choice will always be at the very top of the agenda and that includes a recognition that new demographics are seeking a smooth, seamless digitised customer journey.”
Okto’s latest agreement with Merkur Slots and Bingo has followed similar deals with Regal Gaming and Leisure, Inspired Entertainment and Bob Rudd.
Simon Dorsen, CCO at Okto, who is responsible for directing the roll-out of the Okto.Wallet in the UK, added: “This is another major agreement and one that we are incredibly pleased to confirm with Merkur, one of the most respected and recognised names in world gaming.
“We started our relationship with Merkur UK less than six months ago in May 2021 when we signed an agreement with Regal Gaming and Leisure.
“Adding to the relationship in this way means that we are now active in the Pub, AGC and Bingo sectors which I believe reflects the appeal of the app with players, what it can deliver from a commercial perspective but also its’ role in delivering a safer gambling experience with tools including age verification, time-out periods, a profit and loss calculator, the ability to set spending limits, and access to helplines for the small percentage of machine players who experience problems gambling.
“Through its 360 programme, I know how serious Merkur UK is about delivering a safe gambling experience, and I am delighted that the Okto.Wallet will be able to contribute to that commitment and philosophy.”