MGM Resorts is poised to roll-out a reimagined rewards program from next month, as it strives to deliver “unprecedented access” to guests and unlock ways to earn an array of benefits.
For the first time, non-gaming customers will join their gaming counterparts in earning a currency, named MGM Rewards Points, which are redeemable for complimentary food and beverage, entertainment, hotel stays and more.
All members can now earn on nearly all expenditures at MGM destinations, integrating both non-gaming and gaming activity. In addition, customers playing slots also will earn slot dollars.
The casino and entertainment operator’s rewards offering sees its five tier levels’ of sapphire, pearl, gold, platinum and noir, remain in place.
MGM Rewards grants members access to MGM Resorts’ entire portfolio of properties in the US from Bellagio, Aria, MGM Grand and Mandalay Bay in Las Vegas; to Borgata in Atlantic City; Beau Rivage in Mississippi; and MGM National Harbor in Maryland, in addition to many others.
“MGM Resorts boasts an unrivaled collection of resorts and amenities for our guests from around the world,” explained Anil Mansukhani, MGM Resorts’ vice president of loyalty marketing.
“As every guest experiences our properties in unique ways, MGM Rewards is designed to recognise and reward every member with experiences uniquely suited to their preferences, whether that’s attending an incredible concert, enjoying a world-class meal or staying in a luxury suite.
“MGM Rewards was developed as a direct result of customer feedback and now offers more ways to earn, more ways to redeem, and more exclusive benefits at MGM Resorts’ 20+ destinations nationwide.”