“We have high expectations for our partnership,” says Oryx Gaming, as the Bragg Gaming Group company welcomes Blue Guru Games as its latest remote gaming server partner.
The alliance will see Oryx release an array of igaming titles from the entity, which it says will primarily be introduced to operator partners across Europe as well as the US.
The deal, says Oryx, will see the fledgling studio “create fresh and unique content” primarily targeted for European igaming markets as part of the firm’s Blue Horn distribution programme, with the initial title, Nemean Lion, set to become available to its full operator network.
Blue Guru joins a roster of studio partners developing games through the aforementioned Oryx programme, which looks to offer operators access to a roster of exclusive content.
“Blue Guru has assembled a strong team of talent and their approach to game design aligns incredibly well with our portfolio approach,” stated Doug Fallon, group director of content at Bragg.
“The Blue Guru games mix several unique designs with a great artistic storyline cumulating into products that are very complementary to our own games in development.
“We are always looking for partners that add value and bring something new to the market. We have high expectations for our partnership with Blue Guru and we are eager to introduce them to our European and American operator partners.”
Blue Guru Games was founded in May 2021, with LeoVegas Mobile Gaming Group, through its LeoVentures investment unit, starting the studio, of which the operator boasts a share of ownership of 85 per cent. The ambition is to produce at least 20 games in its first 24 months.
Andrew Braithwaite, CEO, Blue Guru Games, added: “Since we announced our presence last year we have received fantastic feedback and interest in our content, and this deal with Oryx is an important step as we set out on our journey to deliver exclusive and unique games that tell a story while being hugely entertaining.
“We are very excited about this partnership and can’t wait to launch our first title with Oryx’s Blue Horn programme.”