Blue Guru aims for ‘next chapter’ following Silver Bullet integration

Relax Gaming has expanded its Silver Bullet programme via the integration of online game provider Blue Guru’s suite of titles. 

Relax Gaming has expanded its Silver Bullet programme via the integration of online game provider Blue Guru Games’ suite of titles. 

Becoming the latest developer to join Relax’s Silver Bullet, the deal will provide Blue Guru access to the aggregator’s host of operators, as well as speed-to-market. 

“Relax has quickly expanded its already-established portfolio of games and does so again with this exciting Silver Bullet partnership,” stated Simon Hammon, CPO at Relax.

“We’re very happy to be bringing more of Blue Guru Games’ creativity and engagement in online games to the wider market and are looking forward to helping them reach the next chapter of their development.

“The deal highlights our platform’s ability to raise our partners’ profiles among top-tier operators. We look forward to achieving our goals together for years to come.

The agreement with Relax Gaming will also enable Blue Guru to develop, produce and distribute its content faster than ever before, as well as further diversifying the selection of games available to Relax’s tier one-operator partners. 

Andrew Braithwaite, CEO and Co-Founder at Blue Guru Games, added: “The whole team at Blue Guru is dedicated to making the storytelling in our games as fascinating and engaging as possible, ensuring gaming is more entertaining than it ever was. 

“Given Relax’s long-standing relationship with the team and its direct contact with players, it is the ideal partner for us.

“The Silver Bullet programme is exactly what we need to help us reach the next level as a developer in the igaming industry. We look forward to seeing what this partnership will bring.