Romania

Push Gaming has continued its roll-out across the Romanian gaming market, after the B2B supplier struck and alliance with sports betting and igaming operator Superbet.

Under the terms of the agreement, a selection of Push Gaming’s content portfolio, such as Jammin’ Jars 2, Fire Hopper, Bison Battle and upcoming title Big Bamboo, will be made available to players.

Nicholas Yu, Gaming Content Manager at Superbet, noted: “Giving our players access to the most popular titles on the market will help us both gain new players and retain existing ones.

“With Push Gaming’s innovative and high-quality titles now being offered through Superbet we look forward to what is shaping up to be a bright year ahead.”

The latest partnership following Push Gaming gaining full certification late last year by the Romanian national regulator the ONJN, with the firm looking to drive its presence across the region further still.

Fiona Hickey, Head of Sales at Push Gaming, explained: “Our success upon initially entering the Romanian market has allowed us to explore additional operators. It’s a  pleasure to partner with Superbet and its exciting market positioning and brand strength as a leader will allow us to supply our games to even more players. 

“This will further strengthen our position as the industry’s most player-first studios both in one of the CEE’s most dynamic markets as well as across wider Europe. I’m sure that this will be one of the many exciting deals we’ll be announcing soon enough.”