Dmytro Kryvorchuk, Sales Team Lead at Slotegrator, reflects on a big year of development through 2022 and how the company is taking that momentum forward in 2023.
CasinoBeats: How was 2022 for Slotegrator and the global igaming industry?
Dmytro Kryvorchuk: 2022 wasn’t a simple year for everyone, though in a way we’re already used to constant instability due to the pandemic. During this period, we created strong products that we developed even further in 2022, including our improved platform and our Telegram Casino solution.
We strengthened our market position and entered new regions; our GGR nearly doubled, our game portfolio grew to include 100 partners, and our new platform now has a B2B licence from Romanian regulator ONJN.
For the global igaming industry, this period was transformational. Every player on the market now understands that digitalisation is our reality. The metaverse, VR technology, and new formats for live dealer games – this is just the beginning. We are looking forward to a real explosion of innovations.
CB: What markets do you think will perform most strongly in 2023
DK: We believe that a new era for the gambling market is starting in emerging markets like LatAm, Asia, and Africa.
Latin American countries such as Brazil, Peru, Mexico, Argentina, Columbia, and Chile have grabbed plenty of headlines throughout the igaming sector in the past few years. Brazil in particular, often referred to as the ‘sleeping giant’ of Latin America, is one of the largest markets in the region. Brazil’s online gambling GGR is expected to grow significantly and reach about $1.6bn by 2026.
Asia is a very diverse and promising region, densely populated, and with a rapidly growing economy. As for gambling control in Asian countries, this market is considered one of the most tightly regulated.
The Indian market is full of potential, despite its complicated regulatory landscape (laws vary from state to state, though the country recently established a national regulator). In 2022, total revenue in the casino gaming segment was projected to reach $1bn within a few years.
Africa’s most attractive igaming markets are Nigeria, Kenya, Tanzania, Uganda, and South Africa (the continent’s largest market, with a GGR projected to reach $2.3bn by 2023).
As for the CIS, Georgia and Armenia are both promising regions. These countries attract large crowds of tourists with their gambling sector, which is growing rapidly every year. In Georgia, operators can offer online casino games and sportsbooks only if they have a licence for a land-based project. Neighboring Armenia has gambling participation rates roughly six times those of the UK, one of the strongest markets in the world.
CB: What advice would you give to industry newcomers and established stakeholders for success in 2023?
DK: Embrace challenges and try to exceed client expectations. Our industry is very creative and innovative. We have a great opportunity to adapt innovations for the client’s inquiries.
I also believe in the strength of partnerships. Slotegrator has a great base of partners, and we double our opportunities on the way to success, so it’s important to forge strong bonds with brands that can help you along the way.
CB: Which format will be the gambling industry’s big winner in 2023: offline, online, or a hybrid format?
DK: Digitalisation is our reality now, but traditional games also are popular. The hybrid format is a symbiosis that players enjoy and operators can use to make the most of occasional tough situations. For example, live dealer games are very popular in different Asian countries, a trend that was greatly boosted by the pandemic.
Players came to appreciate chatting with the dealers, because everybody needs human connection. The Asian market is one of the biggest now — just think about how many billions of people live there and love live dealer games. It’s a fantastic opportunity for the development of the gambling industry.
I’d also like to note that igaming is borderless, and your online casino could attract thousands of players every day. You only have to remember regulations and track the trends in your target market.
CB: Can you tell us more about your expectations from the gambling industry in 2023?
DK: We believe that 2023 will be a year of digital changes. Our team is ready, and we have great plans.
We are planning to double the current results as well and explore new markets.
We are also going to present entirely new products that no one else has yet. There will be new opportunities in different markets and new games from our partners. Nowadays there is a surge in the development of completely new types of games, and we are planning to integrate them into our APIgrator solution.
Our strategy is improving and creating new convenient and multifunctional products for our clients. In 2023, the Slotegrator team will strive to surprise the market with new solutions and ideas and improve even further on the current results.
One of the most important strategic goals is announcing our new casino platform, or P2, to the world. Also, we are planning to integrate new modules into the platform with special new opportunities for our customers.
We will continue to create ebooks for different markets, and we can look forward to adding new games and providers to our portfolio, attending many productive offline meetings and events, offering excellent services and high-quality products, providing interesting information and analyses in Slotegrator Academy, and signing exciting new contacts. We are expecting further growth and wish our clients and partners success in 2023.
Also, we are looking forward to ICE 2023 in London, where some plans will be revealed. This time we prepared a surprise for all our stand visitors: a lottery with a free casino platform as the main prize! Join us at the booth N6-250.