RubyPlay eyes Latin American uplift via Salsa’s Gator platform

RubyPlay is looking to advance its Latin American online gaming ambitions via a content distribution partnership with solutions provider Salsa Technology.

In what is hailed as a landmark alliance by the igaming content creator, it is hoped that a strengthened reach across the region will be achieved alongside a slew of brands.

This latest integration, which follows recent alliances across the Netherlands and South Africa, will see operators that utilise the Salsa Gator platform gain access to the studio’s suite of content.

Trevor Ginsberg, CEO of RubyPlay, explained: “It’s our mission to bring the widest variety of tailored, ground-breaking content to users in regulated jurisdictions around the world. Signing a deal with a prominent market leader, such as Salsa Technology, goes a long way towards achieving our ambitions.

“It’s a pleasure to have agreed this landmark partnership with Salsa Technology, as they are an established Latin American brand, which needs no introduction. We’re confident the company’s extensive operator network will appreciate the new content coming their way.”

This partnership will see the entire RubyPlay platform become accessible, including titles such as Diamond Explosion 7s, Mayan Cache and Zeus Rush Fever Deluxe.

Eliane Nunes, Salsa Technology’s Head of Marketing & Sales, said: “Gaining access to RubyPlay’s content is hugely beneficial for Salsa Technology and our desire to extend our casino content offering. 

“Being able to offer our operator customers such a large, ever-expanding catalogue of first-class games will allow us to continue to maintain our impressive level of growth in the Latin American market.”