Play’n GO extends bet365 partnership in ‘great fit’ Greek move

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Play’n GO lauded bet365 as “one of our most important partners” after the collaboration extended its content provision to Greece. 

While the operator hailed Play’n GO’s ‘wealth of knowledge in the slots market’, the move will see bet365 host a selection of the slot studio’s titles on its Greece-facing online casino platform. 

Giovanni Ferraro, Head of Regional Sales Central and Western Europe, Play’n GO, stated: “Greece is one of our most important markets, and bet365 one of our most important partners, so it makes perfect sense for us to join forces in the region. We’re so excited to bring our catalogue of games to bet365’s players in Greece, and we’re confident that our success around the world will be replicated here once again.”

The extended partnership builds on the two entities’ existing collaborations that have seen the supplier’s slot releases taken live via bet365 in other previous territories. 

Included in Play’n GO’s slot offering, bet365’s Greek player base will be able to access slot releases such as Book of Dead, Fire Joker, Legacy of Dead and Rise of Olympus via the sportsbook operator’s casino section. 

A bet365 spokesperson said: “We’re excited to welcome Play’n GO into our portfolio of innovative and cutting-edge gaming content partners in Greece. We feel that the partnership is a great fit into our games product and will provide our Greek customers with some of the most entertaining titles on the market.”

While bet365 continues to bolster its various online casino platforms with slots from the igaming industry, the operator has also produced slot titles of its own, releasing titles such as Apocalypse Riders X