Pragmatic Play has extended its Latin American footprint further still via an alliance with GanaPlay in what is hailed as securing “another shop window for the region’s favourite casino content”.
This will see the latter gain a trifecta of the online casino content supplier’s core product line as additional reach across a region “that is a hotbed of activity” is sought.
“Pragmatic Play games are in high demand from our players, so to be able to supply them now we’ve reached an agreement is a considerable coup for us,” stated Andres Clavijo, CEO of GanaPlay.
“Once they roll out, our brand will be significantly stronger and as we maintain our place in a tightly packed and highly competitive market.”
The first set of products to be gained by GanaPlay concerns Pragmatic Play’s slots suite, with titles such as Big Bass Bonanza and the John Hunter series, in addition to Twilight Princess and Candy Blitz, to debut on the company’s platform.
In addition, live casino, self praised as having “long been a mainstay of operators in Latin America”, will also be gained. This will comprise games such as Vegas Ball Bonanza, in addition to a selection of classic table games.
The final of Pragmatic Play’s gaming segments to be integrated by GanaPlay is virtual sports, which includes offerings such as Force 1, as well as a range of football, horse and greyhound racing content.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “GanaPlay is a respected name and one of a number of partners that Pragmatic Play has allied itself with to further its growth strategy.
“It’s another shop window for the region’s favourite casino content and I have no doubt that it will continue to perform as successfully here as everywhere else.”
