Wales legend, Gareth Bale has been announced as a regional brand ambassador for online bookmaker SBOTOP.

The winger will support the platform engage with its existing customers whilst also introducing the gaming experience to a ‘new and much larger’ range of sports audiences.

Bill Mummery, SBOTOP CEO, commented: “SBOTOP is absolutely thrilled to team up with Gareth Bale and we welcome him to the SBOTOP Group. 

“I am confident this collaboration will further strengthen the premier position that SBOTOP has built in the sports betting industry based upon trust and value.”

SBOTOP currently has operations in Asia licensed by the Philippines and operations in Europe licensed by the Isle of Man to operate as an international sports bookmaker.

The platform’s parent company is Celton Manx Limited, which is licensed by the Isle of Man Gambling Supervision Commission.

Bale added: “I’m thrilled to be joining the SBOTOP family. I look forward to working closely with the team at SBOTOP to engage with fans and make this partnership a memorable one and also help enhance SBOTOP’s values which are based on trust and value. 

“It is an unbelievable year of sport ahead and SBOTOP has some fantastic plans for me to get involved with.” 

SBOTOP continues to retain its presence in the sport, whilst currently holding a position on the front of the kit of Premier League side Fulham FC.