Leading US online casino operator Golden Nugget Casinos has selected sports betting specialist SBTech as the new omni-channel sportsbook supplier to Golden Nugget in Biloxi, Mississippi, and Atlantic City.
This agreement is the latest in a series of US partnerships announced by SBTech, following Churchill Downs and Resorts Casino Hotel, increasing its North American operations following the Supreme Court’s repeal of PASPA.
SBTech will integrate its sportsbook with Golden Nugget Casinos’ existing igaming platform in New Jersey, providing a full platform and sportsbook solution to the company’s on-property businesses in New Jersey and Mississippi, including an integration into the
existing casino management systems.
The live betting functionality offered by SBTech sees the Golden Nugget sportsbook incorporate new mobile-first features such as Pulse Bet (patent pending) and Action Betting.
SBTech CEO Richard Carter said: “I’m very pleased to confirm our latest strategic partnership with a major US operator. Golden Nugget fully shares our vision of leveraging the power of innovation to achieve sports betting success, and as the US market matures, I’m confident of the potential for further collaboration in multiple jurisdictions.”
“Since sports betting is a critical component of our successful expansion for online betting and gaming in the US, SBTech persisted through our arduous review process,” said Thomas Winter, SVP and general manager for online gaming at Golden Nugget.
“In the end, we knew SBTech was the right partner for us because of its industry-leading retail and online technology, their significant and diverse regulatory experience as well
as its innovative product-driven approach.”