Copyright : Pedro Antonio Salaverría Calahorra / 123RF Stock Photo

Stockholm headquartered casino platform and game developer Nolimit City has announced a finalisation of its direct integration into online gaming operator Betsson Group.

The multi-brand launch, which will encapsulate Betsson, Betsafe, EuroCasino and Nordicbet amongst others, is to be hosted under the newly established Malta legislation, that has gone into effect as of August 1 this year.

Joey Hurtado, head of gaming and live for Betsson Group, added: “At Betsson Group we always strive to provide the best and most engaging content for our players.

“Nolimit City’s strong catalogue of content, as well as exciting new and upcoming releases, are sure to fit the bill and ensure the ongoing growth and success of our casino product.”

Introducing the full Nolimit suite of titles across the operator’s brand portfolio, the announcement comes a short time after the successful release of its latest entry Hot Nudge, “which has become the studio’s strongest and most recognised title to date”.

Further releases will include a selection of titles such as Coins of Fortune, WiXX, CasinoWinSpin and Tesla Jolt amongst others in the growing portfolio, as Betsson aims to utilise the “innovative themes, immersive graphics and premium sound effects” to capture the attention of players in the online casino community.

Malcolm Mizzi, Head of Sales at Nolimit City, stated: “The release of such an iconic name in the industry continues to prove our status in the field, and positions us a reputable Scandinavian facing provider – we are striving to continue delivering the best experience to our audience. This is only the start for us, and we are over the moon our partnership begins with such a bang.”

Recent moves at Betsson saw Kaaren Hilsen, chief financial officer at the Swedish gaming group, announce her decision to leave the position to become CEO at communications company Telenor.

Betsson’s Scott Ronan, head of technology for the operator’s Netplay TV brand, will be speaking at the CasinoBeats Summit in London later this month. Find out more.