B2B games platform Playzido, the joint venture between Endemol Shine Gaming and Black Cow Technology, has inked a new distribution agreement with operator NetBet.

The partnership marks the first launch for Playzido via its recently completed integration into iSoftBet’s Game Aggregation Platform, with several more debuts with the latter’s operator partners set to follow suit for Playzido over the coming weeks and months.

Under the terms of its latest deal NetBet’s players will have access to a number of games from Playzido’s rapidly growing portfolio, which includes a suite of exclusive Deal or No Deal titles, as well as originals 3 Lucky Pots and Oliver Twist from its Endemol Shine Gaming partner. 

Furthermore, it was also said that NetBet has plans to launch a variety of content from Playzido’s selection of game suppliers. 

Stuart Banks, managing director, Playzido, said of the link-up: “This latest partnership gives us the perfect platform to continue to expand our distribution aggressively in 2020, which is shaping up to be a hugely exciting year for Playzido. We’re confident that our portfolio will prove popular amongst NetBet’s players and look forward to building a long successful relationship with them.”

Last month, Playzido unveiled a partnership with Sydney-based game developer ReelPlay in a deal which saw the company become its second deal of the year after Skyrocket Entertainment’s recently acquired casino games studio, The Games Company.

The deal made ReelPlay’s catalogue of titles available to Playzido’s selection of operator partners, including the initial launch of the first Megaways game go live via Playzido’s platform, with Hypernova Megaways.