Live dealer betting games supplier BetGames.TV has sealed a further extension of its distribution provisions after signing a content deal with betting solutions provider UltraPlay.
Under the terms of the agreement, games including Baccarat, Wheel of Fortune, and BetGames.TV’s twist on Texas Hold’em poker, 6+ Poker, will soon be available to UltraPlay’s B2C clients, which include Buff.bet, Betjoe and Elit Bet.
The betting solutions provider has “gone from strength-to-strength”so far this year, recording a 500 per cent turnover in esports growth since March 2020, as well as expanding its casino offering to include 4000 games from 40 igaming providers.
“BetGames.TV’s innovative live betting catalogue has rightfully earned a name for itself as one the industry’s most engaging betting propositions,” stated Mario Ovcharov, CEO of UltraPlay.
“We look forward to offering BetGames.TV’s products to our clients as well as a long and successful relationship together for many years to come.”
This latest deal for BetGames.TV comes hot on the heels of the supplier further strengthening its global presence earlier in the week after entering an agreement with online and mobile sports betting brand Bet.co.za.
Richard Hogg, CCO at BetGames.TV, said of the latest link-up: “We’re delighted to have partnered with UltraPlay and look forward to our live betting games reaching an even greater audience than ever before.
“Our aim is to deliver a cutting-edge product that attracts high engagement rates and is a thrill for players and a success for operators, and we can’t wait to see what UltraPlay’s B2C clients make of them.”