Premier League football club Newcastle United has extended its ongoing partnership with Fun88, ensuring that the betting and gaming operator remains as the club’s primary partner after a new long-term commercial agreement was reached.

Under the terms of the new agreement, Fun88, which has boasted a presence on first team kit for three years, will continue to feature on the front of players’ shirts and training wear.

Lee Charnley, Newcastle United’s managing director, stated: “We are delighted Fun88 has renewed its relationship with Newcastle United and committed its support to the club over a number of years to come. 

“Building on the success of our partnership to date, we look forward to this next phase and working together to engage fans and grow our collective reach around the globe.”

Established in Asia in 2008, Fun88, which offers sports betting, live casino, slots and keno games in multiple languages, is striving to bolster its global online presence.

A Fun88 spokesperson said: “Fun88 is delighted to continue its association with Newcastle United Football Club.

“Together with the club, we live the dream of expanding our fan base across all continents, especially in Asia.

“Fun88 is optimistic that this partnership will assist us in becoming the leading gaming and entertainment platform in countries across the world.”

Newcastle United currently sit 13th in the Premier League table having secured two wins, two draws and three losses since Project Restart commenced last month.

They travel to Brighton and Hove Albion for their penultimate game of the season today (Monday 20 July), before ending the campaign at home to runaway champions Liverpool.