EveryMatrix has rolled-out a content partnership that will see its CasinoEngine igaming integration platform gain access to Helio Gaming’s range of lottery products.
Helio Gaming offer bets on a number of lottery games, including Lotto Rush, Lotto Hero, The Daily Hero, HeroMillions and MegaMillions amongst many others, all of which will be integrated into CasinoEngine’s existing collection of titles.
Keith Galea, CEO of Helio Gaming, commented: “EveryMatrix is a well-established industry player with whom we are delighted to partner. There is a well-crafted integration with CasinoEngine where operators can leverage the data that we provide to be able to create cross-selling incentives between gaming verticals, apart from offering attractive large jackpots to their players.
“Becoming the company’s first lottery provider is another great step as we continue with our promising commercial expansion across various geographic regions.”
Producing their own branded lottery games based on a proprietary certified RNG, Helio Gaming is lauded as “an established lottery provider” in Europe, Canada, and Latin America.
The latest addition of titles complements an offering that numbers 11,500 games from over 175 providers and more than 450 local and global jackpots. Operator partners include Flutter Entertainment, OPAP, Norsk Tipping, or BetVictor.
Amund Stensland, CasinoEngine COO at EveryMatrix, added: “Helio Gaming is at the forefront of lottery products in igaming and their content is a great addition to CasinoEngine. I’m glad to partner with Helio Gaming and offer our operators the possibility of breathing new life into their existing offerings.”