Entain has backed the American Gaming Association’s public service campaign “Have a Game Plan. Bet Responsibly” through its not-for-profit organisation, Entain Foundation US.
As part of the Responsible Gaming Education Week 2021, the sports betting and gaming operator’s Gamble Responsibly America app will include the campaign, which is said to educate sports fans on responsible sports betting, while HaveAGamePlan.org will highlight the app.
“Our Responsible Gambling programmes and AGA’s initiatives, including Have a Game Plan, are completely aligned,” said Martin Lycka, Entain senior vice president for American regulatory affairs and responsible gambling and trustee of the Entain Foundation US.
“The more we can repeat the message of responsible gambling across multiple channels—like the Gamble Responsibly America app and Have A Game Plan—the better our customers’ experience will be.”
BetMGM, which is jointly owned by Entain and MGM Resorts International, has also backed the AGA Have A Game Plan campaign.
The AGA launched “Have A Game Plan” in late 2019 and includes partners DraftKings, FanDuel, Monumental Sports and Entertainment, NASCAR, New York Jets, NHL, PGA TOUR, SeventySix Capital, Sightline Payments, Sinclair Broadcast Group, UFC, Vegas Golden Knights, and Washington Football Team.
Entain, Epic Risk Management and RG24/7, which partner with the Entain Foundation US on responsible gambling education and projects, launched the Gamble Responsibly app in the US in June.
The free app, available in the Apple App Store and Google Play Store, features a series of educational resources and tools to anonymously help and support anyone facing potential issues with problem gambling.