This comes after Howe first joined that Flutter Entertainment group brand in February 2021 as president with responsibility for leading the company’s core commercial functions across its sportsbook, casino, racing, and daily fantasy businesses
Peter Jackson, Flutter CEO, commented: “I am delighted to confirm the appointment of Amy as our new US CEO. Since joining the business at the start of this year she has done an excellent job of leading our commercial functions and ensuring that we execute well at this critical phase of growth for our business.
“The expansion of the US market represents the single most exciting opportunity for Flutter today. Amy’s track record of leadership and experience in scaling a digital business will be invaluable as we look to grow our leadership position there.”
Prior to joining FanDuel, Howe was global chief operating officer of Ticketmaster, the Live Nation Entertainment division, where she led the transformation and modernisation of the company’s ticketing platform, doubling its growth in gross ticketing value and growing its mobile app customer base by 400 per cent.
Prior to this, she was a partner at McKinsey & Company where she enjoyed a 15-year career advising clients in the media and entertainment, retail, and consumer goods sectors on areas such as growth strategy, restructuring and turnarounds, organisational transformation and commercial and operational excellence.
Howe added: “I am very pleased to be appointed the CEO of FanDuel at such an exciting time. Since joining the business, I have been very impressed by the quality of our team and the strategic advantages we enjoy in terms of brand reach, product quality and the broad expertise we leverage from being part of the wider Flutter Group.
“That said, we must avoid complacency and remain focussed on executing on our long-term strategy to build the embedded value of the business. I look forward to working with Peter and the wider team to drive FanDuel’s continued success.”