Softswiss has swelled its Jackpot Aggregator client roster as Abocasino aims to enhance player engagement and gain deeper insights into its player base.
As a result of launching jackpot campaigns, Abocasino, which is praised as “an online casino rapidly gaining popularity,” has welcomed a “new round of development”.
For the new partner, the solution has launched a jackpot promotion named ‘call of jungle’. This is a progressive jackpot campaign with three independent levels of mini, middle and mega and will award a prize ranging from €50,000 to €100,000.
Aliaksei Douhin, Head of Softswiss Jackpot Aggregator, commented: “Both the Softswiss Jackpot Aggregator and the client side have done a high-quality job of launching the jackpot campaign, particularly on the design of the ‘Call of jungle’ jackpot.
“Abocasino has dedicated solid attention to all the details and we are confident that this will benefit the online casino. I am sure we have a long and productive collaboration ahead of us.”
This aforementioned jackpot campaign aims to increase player activity as well as attract and retain new users.
Furthermore, it will also supply a deeper understanding of its audience’s playing behaviour and interest, and will facilitate the development of bespoke promotional campaigns that target specific player segments.
“We are delighted to work with the Softswiss Jackpot Aggregator team. They confidently prove their professionalism and expertise, and always complete goals promptly. The jackpot campaign will be a new round of development for our casino,” an Abocasino spokesperson added.
The Softswiss Jackpot Aggregator lets its clients launch jackpot campaigns with different prize tiers. This is designed to help online casinos set up new jackpot promotion projects in line with their business goals.
Softswiss reports that the first results of the Jackpot Aggregator campaigns demonstrated that almost 70 per cent of players make more daily wagers after participating in jackpot campaigns.