Sightline Payments and Talking Stick Resort have joined forces in a deal that sees the former launch Mobile+, a loyalty platform powered by JoinGo.
Alongside its launch atthe venue, the platform will also be integrated into its sister property, Casino Arizona in Scottsdale. Accessible through the Talking Stick Resort app, Mobile+ provides players access to their Player Rewards Club account, which includes receiving customised rewards, offers, and promotions.
Kirk Olson, SVP of Sales at Sightline, explained: “We’re thrilled to announce our launch at Talking Stick Resort and Casino Arizona to help them better engage with their patrons on a more personal level.
“The Mobile+ platform has become the market leader across the country for good reason. Namely, it allows the operator to craft offers and promotions based on data and not guesswork.”
Additionally, patrons can book accommodations, make dining reservations, as well as purchase amenities and entertainment directly through the app while earning loyalty rewards for their spending activity.
With the launch at Talking Stick Resort and Casino Arizona, Sightline now provides solutions to 21 gaming operators across the state.
“With the rise of sports betting and expanded gaming in general in Arizona, we needed a mobile engagement solution that could meet the growing demand and expectations of our patrons,” noted Ramon Martinez, Director of Public Relations for Casino Arizona and Talking Stick Resort.
“Mobile+ makes it easy not only for us to communicate with our patrons right on their smartphone, but it also dramatically improves the customer experience.”