SPRIBE hoping for US lift-off via exclusive Light & Wonder alliance


SPRIBE is aiming to build on numerous successes across a range of global jurisdictions after signing-up with Light & Wonder to enter the US’ online gaming ecosystem.

This agreement sees the latter become the exclusive route to market across the country for the developer, which is hoping its flagship Aviator title can build upon significant footholds gained elsewhere.

Light & Wonder has hailed its latest partnership as “another milestone” in the delivery of “exclusive, high-quality, and fresh content” across North America and beyond.

“To assert our position as the leading igaming ecosystem in the US, it is pivotal for us to bring innovative and new experiences to operators,” commented Steve Mayes, Senior Director, Digital Partnerships at Light & Wonder

“It remains our biggest criteria when looking for new studios to add to our roster, so we are delighted to welcome SPRIBE as their exclusive distributor for the US.  

“SPRIBE’s top-performing crash game, Aviator, has made impressive waves in the industry and been a resounding success in a short space of time, attracting a previously untapped demographic of players and we expect a similar reception in the US market.” 

Aviator, whose US debut is said to follow “strong demand from operators and players”, has launched with over 2,000 operators, features more than 10 million monthly active users and boasts over 165,000 bets per minute. 

Giorgi Tsutskiridze, Chief Commercial Officer, at SPRIBE, added: “We are thrilled to distribute our expansive library of games in the US exclusively with Light & Wonder, bringing our industry-leading crash game to the biggest online casinos in the market.  

“Adding diversity and innovation to the igaming landscape, Aviator has resonated with players worldwide for its unique and innovative approach to gaming and we are confident that online casino brands in the US will see similar results with our content.”