Entain appoints Charlotte Emery as Chief Marketing Officer

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Entain has added to its executive team with the appointment of Charlotte Emery as its new Chief Marketing Officer.

Emery joins the FTSE 100 company after previously serving as CMO for Independent Consulting and Coaching Services for the past year, but she also has marketing experience in the gambling industry.

She spent over four years at William Hill between November 2018 and January 2023 in the roles of Global Marketing Director and Chief Brand Officer.

Commenting on her new role on LinkedIn, Emery stated: “I’m thrilled to announce my new role as CMO at Entain UK. Excited to dive into this opportunity, meet the team, and reconnect with a few familiar faces. Entain UK boasts a fantastic portfolio of brands in an industry I’m passionate about. 

“A heartfelt thank you to everyone who supported me over the last year. My friends and family have been brilliantly positive and helpful in guiding me through this journey of deciding ‘what now’. 

“I’ve also worked on some really interesting consultancy projects with amazing people and I wish them every success moving forward. It’s been an enjoyable ride but now it’s time to go back to what I love. Can’t wait for the adventure ahead.”

Entain has undergone several executive changes over the past year and has been looking for a new CEO since Jette Nygaard-Andersen left the role in December 2023. Stella David has been the interim CEO since, but she will not be taking on the role permanently. 

Instead, David will be replacing Barry Gibson as the company’s Chair, as Gibson is retiring in September, or potentially sooner, depending on when a permanent CEO is appointed.