From early 2019, online casino content from Gaming Innovation Group will be available to operators using the Join Games aggregator in Italy and Latin America.
Join Games has a strong presence in the Italian and Latin American markets with clients including Microgame, Scommesseitalia and Pixelo in Italy, and Wplay and Mijugada in Latin America. In Colombia, which was the first Latin American market to be regulated, Join Games covers around 95 per cent of the regulated market.
Magnus Kolaas, CEO Join Games, said: “Join Games is proud to be the first external partner for GiG Games. It clearly shows our strategy to work in close partnership with all our operators is the right way to go.”
Luigi Spina, managing director at Join Games Malta added: “We’re very excited to add GiG Games to our portfolio of games.
“There are not many game providers in the market which have the ability to enter the regulated markets both in Italy and in Colombia at the same time. From trying their games which are in development, I’m certain local players will love their games”
GiG Games managing director Mathias Larsson said: “We are very happy to announce our first signing with an external partner at such an early stage with GiG Games. This clearly shows the strength of GiG Games as a part of the GiG ecosystem.
“GiG Games’ sales strategy is to work with aggregators (resellers) in markets where GiG doesn’t have a direct presence. Join Games is the perfect partner for us in Italy and Latin America due to their close connections with operators.”