Online gaming solutions provider Yggdrasil is, in conjunction with both CasinoBeats and CasinoGrounds, hosting a first-of-its-kind live streaming event at ICE London 2020.

The event, which is set to go by the name of Yggdrasil Slot Battle 2020, will see three teams, each made up of one operator and one streamer, compete to claim the highest single coin win in Yggdrasil’s newly-released Splitz mechanic title, Temple Stacks.

Rasmus Sojmark, CEO and Founder of SBC, commented on the event: “We are thrilled to have a company of Yggdrasil’s calibre sponsor our official networking drinks and we look forward to welcoming industry stakeholders to witness this unique tournament and join us for an action-packed evening of entertainment.

“Over the last year, we have seen operators develop a closer relationship with streamers to evolve the ways they reach and engage players and this will be an excellent way to highlight this rapidly growing marketing opportunity that I’m sure we will see more of in 2020.”

Well-known CasinoGrounds streamers such as LetsGiveItASpin, Nickslots and Slotspinner are all set to compete against each other, as well as Yggdrasil’s operator partners Rizk, Dunder and Casino Calzone.

A sponsored campaign with a value of €10,000 is up for grabs and will be awarded by Yggdrasil to the operator that achieves the highest single coin win. Moreover, aside from the grand tournament prize, players will also enjoy a €9,000 cash drop during the hour-long competition.

Fredrik Elmqvist, Yggdrasil CEO, will moderate the live event with 300 key industry stakeholders expected to attend.

Elmqvist, added: “At Yggdrasil we are always at the forefront of innovation and finding new ways for our content to reach new audiences is at the top of our agenda.

“We are increasingly using streamers and work closely with the streaming community as they significantly help raise awareness of our games as well as drive traffic to our operator partners’ sites.

“We are excited to showcase this collaboration by hosting this fun competition together with CasinoBeats and couldn’t think of a better place to do so than at ICE, the biggest industry event of the year.”

Tobias Svensen, CEO of CasinoGrounds, commented: “From its inception in 2016, CasinoGrounds has grown from a small forum of online casino streamers to become the number-one casino community in the world.

“Online casino streaming will only continue to grow as it offers a fun and fresh way for game studios and operators to promote their games. We are excited to show industry representatives how it can add something extra to the online gambling experience with this tournament.”

The tournament is scheduled to take place during CasinoBeats’ networking drinks event on February 5 at the [email protected] during ICE London 2020, between 6pm and 7pm.

Register your interest in attending the networking drinks and Slot Battle event here