Global online gambling firm BetVictor has entered an extended partnership with online casino content provider Pragmatic Play that is to see the addition of a new wave of content.
As a result of the agreement the former is to recruit Pragmatic Play’s live casino portfolio, alongside its suite of slot-based content, as BetVictor comments that the firm “continues to go from strength to strength”.
Among the titles included as part of the deal are blackjack and roulette, as well as localised and speed variants of the recently announced Baccarat.
Turlough Lally, director of e-gaming at BetVictor, commented: “Pragmatic Play’s slot portfolio has been an excellent addition to our offering, so naturally we are thrilled to add its live casino content to our offering.
“Its live products have a wide scope aimed at players who enjoy a traditional casino experience and players who enjoy swifter gameplay, whilst also accommodating mobile players. It is a very good fit for us, and we cannot wait to see how our customers react.”
The deal marks further expansion of Pragmatic Play’s live casino offering in the UK, after recently going live with SkillOnNet in the regulated market.
Melissa Summerfield, chief commercial officer at Pragmatic Play, said of the link-up: “Our live casino portfolio is a point of pride in our multi-product offering, and we are delighted to offer it to BetVictor’s customers under an agreement that deepens our partnership.
“We have prioritised growing in regulated markets, so it is very exciting for us to expand with such as well-respected UK operator.”
Last week Pragmatic Play further expanded its live casino portfolio with the launch of two new variants of the land-based entities Baccarat and Speed Baccarat.
The former includes all the features expected of the table game, with an added “Pragmatic Play twist” where players have access to clear statistical trends showing the total pot and quantity of players for player, banker and tie bet fields, as well as offering a number of side bets.