Bragg Gaming Group’s B2B solutions provider Oryx Gaming has documented further European expansion, after unveiling plans to enter the Latvian market via a collaboration with Optibet.
Optibet, the flagship brand of Entertainment Laboratories, was founded in 2005 and boasts a presence across the Baltic States as well as in the Nordic region, with Oryx aiming to establish a foothold and secure growth across those jurisdictions.
Oryx is licensed by the Malta Gaming Authority and the Romanian National Gambling Office and is compliant, certified or approved in 17 other major jurisdictions.
Matevz Mazij, managing director of Oryx Gaming, said: “Optibet is a premium operator with a strong brand and great reputation in the Baltic countries and we are thrilled to partner together and make our first step into the Latvian market and expand our footprint in Estonia.”
As a result of the collaboration, more than 100 casino titles are now available to Optibet’s Latvian customers via Oryx Hub. Through the partnership, Oryx has also expanded its presence in Estonia, with Optibet taking on the supplier’s RGS platform in the country, providing proprietary and custom content from premium studios such as Gamomat, Kalamba Games, GiveMe Games and Golden Hero.
Chris Davis, chief product officer at Enlabs, added: “At Enlabs we are all about offering great entertainment and thrilling games to our players and through Oryx we are now able to provide some of the best titles on the market and we are looking forward to a successful partnership.”
The latest Oryx deal this month follows a pair of collaborations, the first of which saw the firm make its first steps into the Danish market after inking a distribution deal with SkillOnNet regarding its roster of online casino brands.
This was followed up with a partnership alongside Ously Games in a link-up that saw the social casino launch Oryx Hub and RGS content via its SpinArena entity.
