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Bojoko has continued to make waves on its international expansion strategy, with its latest launch representing the group’s first manoeuvres into New Zealand.

Marking the online casino comparison site’s second market debut in as many months, the group allows operators and game developers to create their own dedicated listing page which its members then leave a rating and a review based on the experience they receive.

Subsequently, Bojoko, which debuted in the UK in 2017, is calling on operators that target New Zealand to create their own dedicated listing page on the site.

The debut means that players in New Zealand can search and select online casinos that offer the highest levels of player protections, as well as access the information and tools they need to stay in control of their play and gamble responsibly at all times.

Joonas Karhu, chief business officer at, said: “We are delighted to have launched Bojoko in New Zealand and to provide players with a place to browse reputable online casino brands and select those that meet their own likes and preferences. 

“New Zealand is an exciting online casino market with tremendous growth potential. We believe Bojoko has what it takes to become the number one affiliate site in the country by providing players with quality information and powerful tools to select the right gambling sites for them. 

“Our New Zealand debut forms part of wider plans to enter more international markets this year having firmly established Bojoko as one of the top casino affiliates in the UK market, with additional market launches due in the coming months.”

Last month, Bojoko made its US market debut in New Jersey after securing a licence from the state’s Division of Gaming Enforcement.

The group says that its launch Garden State forms part of wider plans to enter additional US states that licence and regulate online gambling, with Bojoko already in the licensing process in states such as Pennsylvania and Michigan.