The Super Group owned online gaming and sports betting brand Betway has disclosed the latest stage of its global expansion, after being granted a licence to operate in Buenos Aires city via the firm’s Bingo Pilar partner.

This will see the entity offer three core products within their new licence, which includes sports, casino and esports, with customers able to access the products via website as well as the Betway app.

Juan Pablo Barahona, Head of Buenos Aires City for Betway, commented: “It’s a great achievement for the Betway brand to be granted a licence in Ciudad Autónoma de Buenos Aires, a region where sport is a huge passion.

“Our products are universally popular, so it’s an exciting time for us as we showcase our proposition to the people of Buenos Aires.”

Licensing approval, which was granted by the Loteria de la Ciudad de Buenos Aires, sees Betway granted permission to operate in a city that holds approximately three million residents.

“It’s been a long time in planning, so we’re obviously very happy for the Betway brand to be going live in the city of Buenos Aires,” noted Anthony Werkman, CEO of Betway.

“Latin America is already a successful territory for us, so we’re very pleased to be able to offer our products to the passionate sports fans in Argentina as we continue our growth in the continent.”

Last month, Super Group reported a strong close to 2021 trading, bolstered by launches in several new markets, although some figures fell slightly short of the expectations detailed earlier this year. 

Publishing its first set of full year results as a public enterprise – the company completed its listing on the NYSE in January – Super Group detailed that revenue had risen by 45 per cent to €1.32bn (2020: €908m).

Meanwhile, EBITDA stood at €314.5m, a 46 per cent increase on the 2020 result of €215.8m, while adjusted EBITDA rose 60 per cent to €289.5m compared to €180.8m the previous year.