Gaming Innovation Group has announced a five-year deal with Palasino Malta, part of Trans World Hotels & Entertainment, to power its online market entry.
A head of terms between the two parties was announced on 24 January, and the deal will see GiG supply its player account management platform, front-end delivery and content management system to Palasino, supporting the retail operator’s entry in multiple online markets.
With over 25 years of operating in the retail casino industry, TWHE was acquired by Hong Kong-based international development specialist Far East Consortium in 2018 and has operations across Europe with interests in Germany, Austria and the Czech Republic.
“Partnering with GiG provides TWHE, Palasino and our shareholders with the confidence and ability to launch our online division operating out of Malta with an MGA licence,” commented Colin Chapman Stewart, Director of Gaming at FEC.
“Bringing our brand online to new international players who can experience the same feeling in the casinos we have successfully operated for the past quarter century, is an exciting time for us all here at Palasino.”
GiG’s list of traditional retail operators picking the igaming technology company to assist with online market entry grows to nine with TWHE.
Signed for an initial five-year period, the deal is expected to go live during H1 2023.
Marcel Elfersy, CCO of GiG, added: “We’re really pleased to have the ink dry on this deal with Palasino, seeing a wealth of opportunity in the partnership for both businesses to expand into.
“We’re continuing to see growth in the online gaming space across the industry, with the brand equity of experienced retail brands gelled with specialised third-party technology such as ours, positioned well to establish a strong foothold in global markets.”