Authentic Gaming in ‘landmark’ US launch alongside RSI’s BetRivers

Authentic Gaming has followed up its Michigan approval that was issued in the latter stages of the past week by going live within the region alongside Rush Street Interactive.

In a move that also represents the Light & Wonder subsidiary’s “landmark US launch”, the integration has been undertaken with RSI’s BetRivers brand, which is in partnership with the Little River Band of Ottawa Indians within the region.

All titles to be delivered under the terms of the agreement will be done so via the company’s newly built Farmington Hills studio. This also includes space for bespoke environments for individual operators.

“We believe in creating next-level experiences for our players and Light & Wonder premium live dealer by Authentic Gaming certainly fits the bill,” noted Richard Schwartz, Chief Executive Officer at Rush Street Interactive.

“Authentic Gaming has created a compelling array of content that speaks directly to the preferences of players in Michigan and this is a partnership we believe will prove to be highly successful going forward.”

To begin, five games have been made available to BetRivers’ Michigan-based players at launch. These include Premium Blackjack, Roulette and Baccarat, in addition to Stadium Blackjack and Michigan Auto Roulette. Accompanying features comprise Make It Your Own, Side Bet Library, Shufflestar and Pay Me Now.

“We have worked incredibly hard to create a studio and live product that we believe will have a major impact on the online casino market across the United States,” stated Jonas Delin, Founder of Authentic Gaming.

“It is fantastic to have reached the stage where we are able to go live with the product through the industry leading online casino portfolio at BetRivers in Michigan. 

“Ours is a premium, bespoke offering that we believe will resonate strongly with players across the US and this launch represents a key stage in our growth journey.”

In addition to this alliance alongside RSI, it was also previously disclosed that a further partnership with the Keweenaw Bay Indian Community and its platform provider Golden Nugget Casino under the Golden Nugget brand, would follows Michigan Gaming Control Board approval.