Despite being hailed as “incredibly promising and dynamic”, the future of the crash games segment could well face a similar challenge to that currently being encountered by its slots counterpart. This, unsurprisingly, comes with navigating a sea of content.
In the concluding edition of a two-part CasinoBeats special, Josip Vrbic, Managing Director for Seven Games at NSoft, continued to elaborate on the company’s impending crash game retail title.
In addition to touching on if players are seeking simpler gameplay, Vrbic offers additional detail on the group’s impending release and what the future could have in store for the segment.
CasinoBeats: Would it be fair to suggest that the market is looking for less complicated gaming experiences with fewer decisions having to be made by the player?
Josip Vrbic: It would indeed be fair to suggest that there is a growing market demand for gaming experiences that are less complicated and require fewer decisions from the player. However, it’s important to note that there is no one-size-fits-all formula for creating a universally loved game.
The complexity of a game and its appeal to a broad audience are often inversely related; more complicated games, while potentially rich in depth and strategy, can be challenging to understand and may not resonate with the general public.
In the gaming industry, particularly in betting and gambling, the key is to find the right balance. This involves mixing various elements – simplicity, engagement, excitement, and accessibility – to craft an experience that appeals to a wide range of players.
“This enthusiasm is a testament to the game’s appeal and indicates a strong market readiness”
The trend towards simpler gaming experiences does not negate the value or appeal of more complex games, but it does highlight the importance of understanding player preferences and market trends.
I would say the games that are developed in complex ways in order to make them look simple to the player are the right way to go.
CB: Could you offer us a little detail on Nsoft’s impending crash game release for retail? What will ensure that this title appeals to players and achieves success?
JV: NSoft’s upcoming crash game release for the retail sector is a product of our extensive experience in crafting games specifically tailored for the retail environment. Our expertise in this domain has been instrumental in developing a game that we believe will resonate strongly with players and achieve notable success in the market.
One of the most exciting aspects of this launch is the unprecedented level of interest we’ve already seen for a retail game. This enthusiasm is a testament to the game’s appeal and indicates a strong market readiness for this new offering.
Key factors that will contribute to the success and appeal of this title include:
- Visual Aspect: We have placed a strong emphasis on the visual design of the game, ensuring that it is not only aesthetically pleasing but also engaging and immersive. The visual appeal of a game is crucial in retail settings, where attracting and retaining the attention of players is essential.
- Gamification & Social Aspect: Incorporating elements of gamification and promoting the social aspect of gaming are core to our strategy. These elements enhance the overall experience, fostering a sense of community and competition among players, which is particularly effective in retail environments.
- More Dynamic and Shorter Round Time: Recognising the unique dynamics of retail gaming, we’ve designed this game with more dynamic and shorter rounds compared to standard retail games. This approach caters to the preferences of retail players who often seek quick, engaging gaming sessions that fit into their daily routines.
“From our observations and client feedback, it seems that every market, ranging from Africa and South America to Europe, is primed”
By combining our deep understanding of the retail gaming market with these innovative features, we are confident that our new crash game will not only appeal to players but also set a new standard in the retail gaming experience.
CB: Are there any specific markets where you expect to achieve a significant uplift from this release?
JV: The anticipation and excitement surrounding NSoft’s upcoming crash game release have been truly remarkable, and it’s evident from the response we’ve received that this product has generated significant hype among our clients.
This enthusiasm is not confined to any single region; rather, it spans across various global markets, indicating a widespread readiness for this innovative game.
From our observations and client feedback, it seems that every market, ranging from Africa and South America to Europe, is primed for the introduction of the crash game into the retail sector. This widespread interest underscores the game’s universal appeal and its potential to resonate with diverse player bases across different regions.
Additionally, it’s important to note that our offering extends beyond traditional retail environments. The crash game will also be available on self-service betting terminals, further expanding its reach and accessibility.
This dual-channel approach – catering to both retail and SSBT platforms – enhances our ability to meet the varied preferences of players in different markets.
“As the segment grows, the challenge will likely become navigating through the extensive content”
CB: What do you believe is the future for the crash games segment?
JV: The future of the crash games segment is incredibly promising and dynamic. Much like how online crash games have already carved out a distinct category within the casino world, their evolution is expected to mirror that of slot games, which have branched out in numerous directions over time.
The diversity and innovation seen in slot games provide a blueprint for what we can anticipate with crash games. In the future, we expect to see a proliferation of different types of crash games, each featuring unique mechanics, bonus games, and visual representations.
This variety will cater to a wide range of player preferences, offering something for everyone, from those who enjoy straightforward gameplay to those seeking more complex and feature-rich experiences.
As the segment grows, the challenge will likely become navigating through the extensive content, much as players currently experience with slots.
The abundance of options, while beneficial in terms of player choice, may also necessitate more refined methods of categorisation and recommendation to help players find games that best suit their interests and playing style.
Overall, the trajectory for crash games is one of expansion and diversification.
