Galaxy Entertainment Group has unveiled the latest step in its mission to enhance the company’s commitment to Japan and its local communities, via a new two year footballing sponsorship.
The Hong Kong headquartered firm has announced a two year title sponsorship of the Galaxy Entertainment EuroJapan Cup, lauded as an annual showcase that will feature “the very best European soccer teams playing against J-League opposition”.
Aiming to inspire and entertain a whole new generation of football fans and players across the country, GEG stresses that it is striving to promote sports participation activities throughout Japan, while contributing to local communities by conducting various outreach events, including football clinics led by some of the world’s top stars.
This years encounter in the Galaxy Entertainment EuroJapan Cup is to take place between 2017/18 English Premier League champions Manchester City, who face fierce competition to retain their crown this season from Liverpool, and Yokohama F. Marinos.
Yokohama’s Nissan Stadium is to play host on Saturday 27 July, with 2020’s offering set to move to Osaka.
Ted Chan, chief operating officer of Galaxy Entertainment Japan, said of the event and GEG’s sponsorship: “We are very excited to be bringing the Galaxy Entertainment EuroJapan Cup to Japan for the first time this summer.
“GEG will continue to support a wide variety of sports and cultural events by bringing the world’s best entertainment to Japan, while helping to raise Japan’s profile across the world.
“We also hope through our sponsorship, to support the development of soccer in Japan, and make a contribution to local communities for many years to come.”
GEG and its partner Monte-Carlo Société des Bains de Mer, with whom the company is hoping to enter the pending Japanese integrated resort market, have a long association with sporting events, including the FIVB Volleyball World Grand Prix and the Macau International Marathon, the Monaco Grand Prix and the Rolex Monte-Carlo Masters.