Marathonbet has signed a new deal with AffiliateINSIDER which will see the fast-growing affiliate news, training and events business lead the operator’s global affiliate marketing strategy and daily program management.
The affiliate management service will be provided by AffiliateINSIDER’s experienced affiliate team and combines strategy and program management with bespoke marketing services designed to ‘growth hack’ affiliate recruitment, program promotion and widen the brand reach to affiliates globally.
“We are delighted to be working with the marketing team at Marathonbet to help expand their affiliate program reach and build new relationships within the affiliate community,” said Lee-Ann Johnstone, founder and CEO at AffiliateINSIDER.
“We are looking forward to helping the team develop best practice, create a winning strategy that enables the growth and expansion of their existing affiliate program offering.”
Marathonbet will also gain access to a wide range of reputable affiliates through entry to the Digital Marketing Forum, held in partnership with SBC Events as part of Betting on Sports Week in London (17th – 20th September), while benefiting from additional PR and media support services offered through the AffiliateINSIDER content and news hub.
Sam Behar, head of global marketing, said: “We are really excited about the partnership with Affiliate Insider. Lee-Ann and her team have injected energy and expertise into our affiliate program and we can’t wait to get started.
“Marathonbet is one of the best-priced bookmakers and our combination of exciting affiliate offers alongside our global partnerships – including the likes of Manchester City and Sevilla FC – make this a brilliant time to join the Marathonbet affiliate program through Income Access.”
The full AffiliateINSIDER team will be available for meetings on Stand Q30 at this year’s Amsterdam Affiliate Conference, held at the RAI from 16th – 19th July. Get in touch to set up an appointment or meet with a member of the affiliate team to talk about the latest affiliate program offers from Marathonbet.