Wubba Lubba Dub-Dub! Blueprint Gaming’s recent slot title Rick and Morty Megaways became the company’s “strongest ever launch in the first week” after debuting at the start of the month.
Inspired by the Emmy-winning show, this latest slot, developed in partnership with Adult Swim and Warner Bros, has broken Blueprint records in the first week across plays, stakes and users.
The game enjoyed the highest single day figures for plays, up 37 per cent on the previous record set by The Goonies.
In conjunction with the announcement, director of marketing and relationships at Blueprint Gaming, Jo Purvis, spoke to SlotBeats about the dynamic duo, the Megaways mechanics and future releases. She said: “The interest around the game before the release was tremendous, and the positive response post-launch has been overwhelming, with operators and players alike enjoying the feature-rich gameplay.
“It’s become Blueprint’s strongest ever launch in the first week, breaking records across plays, stakes and users. The game enjoyed the highest single day figure for plays, an increase of 37% on the previous record set by The Goonies.
“We’re really proud of Rick and Morty Megaways. The positive reception to the game from the industry suggests that our highly skilled team has created a trippy gaming experience that has captured the interest of players worldwide.”
Purvis revealed that the next branded title in the works will be inspired by the 2016 R-rated hit Sausage Party which starred Seth Rogan and will see players head to Shopwell’s supermarket and follow the antics of the main sausage, Frank, as he discovers “The Great Beyond”.
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