Content from the Fusion aggregation platform and Ignite Studio development programme will be distributed to B2B partners of Digitain through a new agreement with Pariplay

The deal with Pariplay, the parent company behind both Fusion and the Ignite Studio, will increase the available content for Digitain’s 75 igaming partners, while expanding the reach of Pariplay’s proprietary and third-party games.

Samvel Mkrtumyan, head of external communications at Digitain, said: “This partnership with Pariplay made sense to us, since they share so many of the same core values we do in their client-orientation and passion to innovate. 

“We look forward to reaping the benefits of their portfolio of engaging games that are so highly popular at an international level and also leveraging their cutting-edge marketing tools, to drive our own product forward.”

Moreover, top performing titles such as Kings Of The Trident Deluxe, Dragons of the North Deluxe, Mystery Fox, Wolf Riches and Stallion Fortunes will, therefore, now be made available to more markets around the world.

Adrian Bailey, managing director at Pariplay, commented: “We’re very excited about this new deal with Digitain and being able to extend the reach of our own unique game content and that of our third parties through Fusion, to more players across more markets all over the world. 

“We see our offering as an excellent fit for this global platform provider and we look forward to developing a long-term partnership with them as we continue to grow our regulated market footprint.”