Bragg to offer Kalamba content in North American igaming markets

Partnership concept
Image: Shutterstock

Kalamba Games and Bragg Gaming Group have extended their existing partnership which will now see the latter distribute a selection of the studio’s slots on its Remote Game Server into regulated markets in the US, as well as in Ontario, Canada. 

Kalamba is one of a select number of content development studios with whom Bragg has extended its strategic content licensing deal for distribution in the US, covering a selection of games already distributed exclusively via its ORYX Hub delivery platform in Europe.

The deal, it is claimed, will further boost both companies’ growth across key jurisdictions as they seek North American growth.

“We’ve enjoyed a successful partnership with Kalamba over the last five years as their igaming content has proven to be in demand with players,” said Kent Young, President Americas at Bragg Gaming Group.

“We are pleased to now be able to leverage our data-driven insights into player preferences to strategically introduce Kalamba titles to expand the scope of content we offer across North America. 

“These key insights provide us with the confidence that this expanded agreement will be a key driver of our growth strategy to expand our presence with players across the region.”

Now live with over 400 operators via its own Bullseye RGS platform as well as via third parties, titles from Kalamba set to become available to the American market include Firedrake’s Fortune, Gates of Babylon, Griffin’s Quest, Monkey God and Huang Jin Shu.

Andrew Crosby, Chief Commercial Officer at Kalamba Games, added: “We are focused on continuing the incredible growth that we have seen this year and our entry into the regulated markets in the US is a landmark in our expansion.

“The US igaming market as a whole has been on our radar for some time, as it offers great potential for both ourselves and the industry as a whole.

“Thanks to our long-standing and successful partnership with Bragg’s ORYX Gaming, we can now bring our premium entertainment and engaging titles to these new audiences for the very first time.”