Wazdan continues Italian market expansion with Netwin

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Wazdan has continued to expand in the Italian market by collaborating with online casino operator Netwin.

Through the deal, Wazdan’s content portfolio focused on the Italian market will be accessible to Netwin players via the operator’s platform.

The Netwin collaboration will also help with Wazdan’s mission of expanding its player reach globally.

“We are thrilled to join forces with Netwin, a renowned name in the Italian igaming sector,” commented Radka Bacheva, Head of Sales and Business Development at Wazdan.

“Italy holds immense potential for us, and teaming up with Netwin will undoubtedly strengthen our position in this dynamic market.”

Netwin isn’t Wazdan’s only collaboration in the Italian market, as the company also has agreements in place in the country with Lottomatica and Betsson Group’s StarCasino.

Earlier this month, Bacheva spoke to CasinoBeats about Wazdan’s network promotions and how tools such as Mystery Drop are helping to drive player engagement and elevate the overall gaming experience.

She also explained why the company decides to run its promotions at certain times of the year, if more innovation is needed within the player retention space and if the popularity of network promotions will continue into 2024.