NeoGames’ subsidiary Pariplay has expanded its content partnership with Tipico, bolstering the latter’s online casino offering in New Jersey.
Through the partnership, Pariplay has offered Tipico a collection of proprietary slot releases from its slot studio brand Wizard Games, in addition to third-party content from its Fusion aggregation platform.
Tsachi Maimon, President and Head of iGaming at NeoGames, said: “We’re thrilled to be able to provide a wealth of fantastic content to Tipico US at the start of 2024 for their updated online casino in New Jersey.
“Following our successful collaboration in the European market, we can’t wait to bring our Wizard Games and Fusion offerings to even more players in North America, a key region for us.
“With excellent results emerging from regulated states so far, we’re confident this partnership will take Pariplay to new heights.”
The content integration is set to take place in Q1 2024, building on an existing partnership between NeoGames and Tipico that has previously led to similar arrangements in European markets.
Adrian Vella, US CEO at Tipico, added: “As we celebrate the launch of our new and improved, industry-leading online casino platform in New Jersey, we’re ecstatic to be able to offer Pariplay’s market-leading content to our player base in the new year.
“The Wizard Games portfolio, combined with an expansive Fusion offering, will ensure there’s something for everyone to enjoy. Pariplay is quickly becoming one to watch in the North American market, and we’re honoured to hit the ground running with this collaboration.”
While this move sees Pariplay enhance the distribution of its in-house and third-party slot studios in New Jersey, the firm recently brought Wizard Games’ content catalogue to Germany in a deal with ZEAL.