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Further Italian exposure for Yggdrasil with Stanleybet

Copyright: kunilanskap / 123RF Stock Photo

Yggdrasil Gaming is to supply its range of gaming content to players of operator Stanleybet in Italy after the two companies agreed a distribution deal.

Via its online operation, Stanleybet.it, the operator will also receive Yggdrasil’s range of in-game promotional tools, Boost and social sharing tool Brag.

Yggdrasil CEO Fredrik Elmqvist said: “Italy has been a major focus of late as we look to deliver our leading games and promotional tools to the country’s millions of gaming fans, many of whom play with Stanleybet.

“It’s a privilege to provide our content to such a prominent name in the territory and we’re confident their customer base will take to our popular titles.”

Stanleybet Group online director Gianluca Porzio added: “We always strive to provide our customers with the latest online content and we are pleased to add Yggdrasil to our online offer.

“The games will allow our customers to experience new innovative titles which are well-suited to the Italian market, whilst enhancing our players’ experience through their social and promotional tools.”

Stewart Darkin

Stewart Darkin

Stewart has been in gaming journalism since 2012, working across online and land-based betting and gaming sectors, in both print and digital media. Following five years as editor of iNTERGAMINGi magazine, Stewart joined SBC in January 2018 to oversee the growth and development of the CasinoBeats brand. He has a wife, two kids, two dogs and two degrees, and – as a Spurs fan – continues to believe that the good times are just around the corner.

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